The Facebook followers of leader and party pages of UK political parties from 2010 to 2021. Post Corbyn, the Tories are now dominating.

Facebook's growth has stalled, what is going on?

The nuanced use of Boris Johnson in Facebook Targeted Ads shows the Conservatives clever campaign.

Social media has allowed for a new body of individuals who are engaged with politics but who reject official membership - virtual members.

Our founder Tristan was asked on to talk about Facebook's Voter Information Center and where the line should be drawn on dangerous content.

How did the political parties use Brexit in their 2019 General Election Facebook advertisements?

Labour and the Conservatives used targeted adverts in remarkably different ways in 2019.

The rapid evolution of new communication technologies via social media has reshaped political campaigning. The content parties use for...

Political parties using Facebook ads have a powerful capacity to hone their messages. Unlike in the past – where expensive and...

Tory think tank Onward released a report on the 30th October detailing an important new voter group labelled ‘Workington Man’. Like...

We all know that Boris Johnson isn’t universally popular. The Conservative Party seems to appreciate this too. In a new batch of targeted...

Vaporwave is a microgenre of electronic music and an Internet meme that emerged in the early 2010s. Vaporwave is musically based on...

The meme-ification of politics is here, but it is a double-edged sword, as it has the potential to both engage and drive away.